by Katalyst Corp | Hispanic Market Blog, News & Events, Our Marketing Services
Medical advertising is everywhere. But it isn’t always effective. That’s because success in marketing, including advertising, isn’t simply a matter of engaging in the act. It requires a plan for success, a precise strategy with the right strategists. Healthcare organizations—hospitals, physician groups, imaging centers, private practices, device makers and others—require a comprehensive and cost-effective plan that drives maximum response, whether it be from international or local patients. When done correctly medical ads can: • Increase Return On Investment (ROI) • Attract and engage new patients • Establish brand credibility and recognition • Increase marketplace awareness • Educates current and potential patients At Katalyst, our approach to advertising is based on years of experience specializing in the international and local Hispanic market. We plan, create, and develop successful interactive messages for: • Television & Radio • Newspapers & Magazines • Digital Ads & Online • Ad Placement (Billboard, bus, benches, schools, signs, etc) • Direct To Patient Mail & Email • Media Buying – Katalyst, The Hispanic Medical Marketing Group For more information about our medical advertising or other medial marketing service, call us today at (305) 933-4349 or Visit www.katalystmarketinggroup.com 1640 W. Oakland Park Blvd- Suite 304 – Fort Lauderdale, FL 33311 • Phone: 305.933.4349 • Fax: 305.931.8960 Email: info@katalystmarketinggroup.com • Website:...
by Katalyst Corp | Uncategorized
High standard on integrated medical communications. All Medical Marketing Services Under One Roof. At Katalyst we provide excellence in creating customized comprehensive local & international marketing strategies assisting our clients in building their trust and reputation. We are continuously bringing their businesses to the next level. Surpass your Business and Revenue Goals! • Digital Marketing • Medical Public Relations • Advertising • Media Buying • Social Media • Medical Websites • International Marketing • Local Marketing Let us take your practice to the next level. Educate your potential patients. Request your consultation info@katalystmarketinggroup.com Hablamos Español 305.933.4349 • www.katalystmarketinggroup.com...
by Katalyst Corp | News & Events
Dr. Alejandro Badia, world-renowned hand & upper limb surgeon arrives in The Bahamas from Miami to answer all your questions about your hand, wrist, elbow and shoulder problems. • Wrist or shoulder pain? • Numbness of hand? • Sports injuries? • Arthritis? DON’T MISS THE OPPORTUNITY TO MEET DR. BADIA! BHSC@KATALYSTMARKETINGGROUP.COM +1 786.245.0590 Date: Wednesday, January 21st, 2015 Hour: 11:00 AM Where: Atlantis Paradise Island Hotel Lobby at the royal Tower 1 Casino Drive, Paradise Island, Bahamas Alejandro Badia, M.D, F.A.C.S. Orthopedic Hand Surgeon Upper Extremity Specialist of Hand, Thumb, Wrist, Elbow & Shoulder For more information: www.drbadia.com 3650 NW 82nd Ave. Suite 103 Doral, Florida 33166 Katalyst – The Hispanic Medical Marketing Group All Medical Marketing Services Under One Roof Surpass your business and revenue...
by Katalyst Corp | News & Events
MEDICAL MARKETING NEWS Your Success is Our Business: Key Elements of a Marketing Strategy By Katalyst – The Hispanic Medical Marketing Group A successful marketing strategy is the acknowledgement that your existing and potential patients will fall into particular groups or segments, characterized by their “needs”. Identifying these groups and their needs through market research, and then addressing them more successfully than your competitors, should be the focus of your strategy. Katalyst begins a market strategy with a rigorous SWOT analysis, looking at your strengths, weaknesses, opportunities and threats. It is a good idea to conduct some market research on your existing patients at this point, as it will help you to build a more honest picture of your reputation in the marketplace. A brand is the definition of your practice, logo, symbols and slogans. Having a unique and memorable brand helps you build brand awareness and create a long-term position in the marketplace. Brand awareness is a measure of how well your brand is known within its target markets. Katalyst strategizes every aspect of your practice from discovering solutions to delivering results while specializing in Medical Marketing and Hispanic Community. The key elements to increase your marketing efforts are: 1• Advertising (Press, Print, Radio, Television, Direct Mail, Photo Shoot Direction, Media Schedule Planning) 2• Design & Branding (Logo & Corporate Identity). 3• Internet (Website Design & Development, Social Media Integration, Content Management, Web, Video, E-mail Newsletters). 4• Media Exposure (Editing, Broadcast Quality Video, Articles, PR). Ready to improve your medical practice? Call us (305) 933-4349 or Visit...
by Katalyst Corp | News & Events
• Potential patients are going online to find health information, including searches for medical specialists in their area. • Online health research has become an invaluable resource for patients in need of your services. • New patients are a click away, updating your website context, social media pages and Search Engine Optimization is the best way to guarantee new patients. Katalyst understands that reputation management and online presence makes a difference in whether or not a potential patient calls to make an appointment. Let us establish your online presence and see your patient list grow. Visit http://katalystmarketinggroup.com/medical-website/ Katalyst – The Hispanic Medical Marketing Group All Medical Marketing Services Under One Roof Surpass your business and revenue...